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{
    "time": "2010-05-11 09:55:00",
    "attribution": {
        "en": "Mrs. Becky Perry",
        "fr": ""
    },
    "content": {
        "en": "<p data-HoCid=\"1972688\" data-originallang=\"en\">I think that's a very good tool. It would definitely be worthwhile, but I don't think it would hugely benefit me as a dairy farmer. My commodity is milk, so it has to be further processed before it can leave the farm. I like the idea, and I think it's great for the people in Quebec that they've been able to get themselves up to 2,000 clients. You're obviously reaching people.</p>\n<p data-HoCid=\"1972689\" data-originallang=\"en\">That could be a huge opportunity for someone like Jonathan, living in the city, producing fruits and vegetables, and being able to sell them locally through the Internet. That is a growing force in the market these days. </p>\n<p data-HoCid=\"1972690\" data-originallang=\"en\">I guess the Internet is a great way to market. My biggest thing is public awareness. I wanted to try to get across today that when we're out milking our cows every day, there are still people in the city and urban areas who believe we can't produce chocolate milk because our cows are all white. So it's hard--not trying to sell our products, but getting the message across about what we have and what we produce in the agricultural industry as farmers.</p>",
        "fr": "<p data-HoCid=\"1972688\" data-originallang=\"en\">Je crois que c'est un tr\u00e8s bon outil qui aurait son utilit\u00e9, assur\u00e9ment. Mais en tant que productrice laiti\u00e8re, je ne crois pas que \u00e7a m'apporterait bien des avantages. Mon produit, c'est le lait; il doit \u00eatre transform\u00e9 avant d'\u00eatre mis en march\u00e9. L'id\u00e9e me pla\u00eet, et je trouve fantastique qu'on compte 2 000 clients au Qu\u00e9bec. Cette mesure les sensibilise, c'est \u00e9vident.</p>\n<p data-HoCid=\"1972689\" data-originallang=\"en\">Une telle fa\u00e7on de faire pourrait s'av\u00e9rer extr\u00eamement profitable pour quelqu'un comme Jonathan, qui vit en ville et qui produit des fruits et des l\u00e9gumes, car il pourrait les vendre dans sa r\u00e9gion par Internet. C'est une force montante sur le march\u00e9, de nos jours.</p>\n<p data-HoCid=\"1972690\" data-originallang=\"en\">Je crois qu'Internet est un excellent outil de commercialisation. La principale pierre d'achoppement, pour moi, est la sensibilisation de la population. Je veux que ce soit bien clair: il y a encore des citadins qui pensent qu'on ne peut pas produire de lait au chocolat parce que nos vaches sont toutes blanches. C'est donc difficile \u2014 pas d'essayer de vendre nos produits, mais d'essayer de faire comprendre aux gens ce que nous avons et ce que nous produisons en tant qu'agriculteurs.</p>"
    },
    "url": "/committees/agriculture/40-3/20/becky-perry-3/",
    "politician_url": null,
    "politician_membership_url": null,
    "procedural": false,
    "source_id": "3154593",
    "document_url": "/committees/agriculture/40-3/20/",
    "related": {
        "document_speeches_url": "/speeches/?document=%2Fcommittees%2Fagriculture%2F40-3%2F20%2F"
    }
}